Upsell – is a very solid point, we need to understand who are those, who are putting these orders and how can we influence others to act this way.
Research point: Did promo codes brought in retention?
Was PREMCUS instrumental in this – it has the highest utilization;
sending you a list from voucherify.
Was the re-ordering from existing users, not that much in May/Apr – before the coupons?
In appendix, we can specifically add efforts for Upselling